About the Journal
International Review of Management and Marketing (IRMM) is the international academic journal, and is a double-blind, peer-reviewed academic journal publishing high quality conceptual and measure development articles in the areas of management, marketing, business and related disciplines. The journal has a worldwide audience. The journal's goal is to stimulate the development of management, marketing, business and related disciplines theory worldwide by publishing interesting articles in a highly readable format.
ISSN: 2146-4405
Current Issue
Vol. 14 No. 3 (2024)
Published:
2024-05-10
Articles
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Unveiling the Shadow: Theorizing the Impact of Narcissistic Leadership on Sales Teams
Abstract views: 125 / PDF downloads: 150 -
Investigating the Features of Sales Promotions: Conceptualization and Empirical Evidence
Abstract views: 100 / PDF downloads: 89 -
Assessing the Moderating Role of Customer Orientation on the Impact of Business Intelligence Tools on Digital Marketing Strategy Optimization
Abstract views: 103 / PDF downloads: 107 -
The Role of Digital Marketing in Shaping Students’ Attitudes towards Health Care Professions
Abstract views: 104 / PDF downloads: 85 -
Rajkumar and Venkataraman: Cross-Sectioning Sustainable Supply Chain Governance: A Bibliometric Analysis
Abstract views: 102 / PDF downloads: 103 -
Communal Effect Attitudes on Punjab Senior Citizens
Abstract views: 65 / PDF downloads: 52 -
Elevating Industry IQ: The Dance of Empowerment, Resourcefulness, and Innovation in Petrochemical Realms
Abstract views: 88 / PDF downloads: 44 -
Agile Blueprints: Navigating Project Management toward Sustainable Success: A Comprehensive Literature Synthesis and Managerial Compass
Abstract views: 85 / PDF downloads: 73 -
Learning from the Past Bridging Digital and Physical Markets: A Guidelines for Future Research Agenda of Online-to-Offline (O2O) Marketing Strategy
Abstract views: 115 / PDF downloads: 85 -
The Effect of Halal Awareness, Halal Certification, and Social Servicecafe on Purchase Intention in Indonesia: The Mediating Role of Attitude
Abstract views: 92 / PDF downloads: 84 -
Assessment Management in Higher Education
Abstract views: 77 / PDF downloads: 55 -
Analysis of Green HRM, Green Value Strategic Improving CSR and Green Performance in Central Kalimantan HSL Palm Companies
Abstract views: 84 / PDF downloads: 66 -
Communicating Banking Cyber-security Measures, Customer Ethical Concerns, Experience, and Loyalty Intentions: A Developing Economy’s Perspective
Abstract views: 92 / PDF downloads: 97